Showing posts with label sponsor. Show all posts
Showing posts with label sponsor. Show all posts

Thursday, 22 October 2015

CSR- What is in it for Us?

BRAND TRACKS
CSR- What is in it for Us?
This is the question most of our Corporate bodies will ask you if you approach them for sponsorship or donation request for a project.

If there is nothing for them, forget it. Is that how Europeans operate their own CSR?

If you have a personal experience, positive or negative, in this regard, kindly share it with me on this blog.


Is CSR the road to poverty or what?

Thursday, 15 October 2015

CSR IN NIGERIA

BRAND TRACKS
CSR IN NIGERIA: Are We Doing it the Right Way?
Corporate Social Responsibility (CSR) in Nigeria is self-centred. 

No company will donate to a cause without ulterior motive. They expect something in return. 

Although, they pretend and hide this intention. 
Don't you agree with me? 

Okay, try to review companies involve in CSR for the past ten years and tell me if that is how truly CSR should be executed.

What do you think? Share your experience with my readers.